Claim test for Beauty and Personal Category

7

minute read

Case Study

The Client was planning an expansion within the very complex skin health product category. Ensuring effective communication of the unique and differentiated credentials of this product line is a critical facet for distinguishing the new products within the existing brand portfolio and from competitor offerings. Discover the research goals, what was tested, how it was conducted, and the results. Get your copy of the case study now!

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Tags

Shopper

Behavioral insight

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Reckitt x EyeSee
@ESOMAR Retail Media webinar on demand

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