Retail media

What is the ideal number of assets in a campaign for impact and ease?  What is the best store positioning for the campaign? Which campaign drives the greatest purchase for the category? What is the best mix of retail media channels for an effective campaign?
Test Onsite: Banners, Ads, Tags.
Test In-store: Signage, End Caps, Displays.
Test Offsite: TVC, OOH, Social Media, Print.
Validate the impact of campaigns within targeted channels. Test in-store and onsite placements with our 30+ virtual stores and Amazon mobile e-commerce replica.
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what clients say about us

1/3

The team was efficient and very helpful. Attention to detail and quality of the test design, stimuli, analysis, report was excellent.

Wella

2/3

The team were fantastic, and particularly patient with scope changes and internal delays. Helped with ensuring we had great quality stimulus/shelves which were accurate. Really appreciated the flexibility with how we showed pricing to be as representative of the shelf as possible. Great that we had access to all the data as follow ups to be able to cut data / share in different ways for different audiences.

William Grant & Sons

3/3

All the requested changes (e.g., enlarging pictures, applying a magnifier) were applied very fast and in an effective way. Was expecting some resistance (or additional fee) on this kind of requests, but they were all implemented in a satisfactory way.

Dr. Schar

1/3

As my first project with EyeSee I'm really pleased with the overall process & results. The team was super supportive all the way through, their recommendations are clear and the report really reflects the knowledge they have on the field.

Colgate Palmolive

2/3

Analysis team is super great - definitely what makes me want to work with EyeSee again in the future!

AB InBev

3/3

Team did a great job and appreciated their flexibility as the projects changed and finding a solution to our budget. Also appreciated their objective challenge on the action standard and what this means in making a decision. Team was really responsive in working to our timings. Thank you.

Danone

1/4

Great team, knowledgeable, responsive, experts in the field of Pack Research / Design.

Bayer

2/4

It was a great first experience using EyeSee for our packaging project and we look forward to a continued partnership.

Leader in household essentials

3/4

The methodology in screening, as well as the eye tracking and supplemental custom questions, really enabled my team to make an easy decision on the launch of consumer-relevant packaging design

Shilpa Khanna, Associate Director, Transformational Growth @ The Clorox Company

4/4

Thank you for the partnership – continue being at the forefront of packaging research discipline, and the evolution of market research in today’s rapidly changing environment. Keep the rigor and depth of knowledge of your team, it shows in your presentations.

Nestlé

1/3

As my first project with EyeSee I'm really pleased with the overall process & results. The team was super supportive all the way through, their recommendations are clear and the report really reflects the knowledge they have on the field.

Colgate Palmolive

2/3

I enjoyed working with EyeSee and learning about this new mode of understanding what people think / believe - through eye tracking and emotional recognition. Even though EyeSee is in a different time zone, they were very accommodating to our schedules and very responsive to all communications. They also did a great job explaining all the processes.

One of the largest associations in the US

3/3

Really appreciated the agility and efficacy of the team, very open-minded and able to propose adapted solutions.

L'Oreal

1/3

We’ve witnessed the native content made in TikTok First manner outperforming the branded spots created in a more traditional way and EyeSee study further helped validate what our account partners at TikTok were telling us: platform-first content, “how-to” videos, using music and sound is what works on TikTok! AND seeing us beat out a major competitor gave us the confidence that we are on the right path!

Magnus Wahlstrom Director, Global Consumer, Insights @ 3M Consumer, Business Group

2/3

The clarity in which the team we worked with was great - really helped us determine the best methodology. Responsiveness was perfect and just a joy to work with. I hope we can do more research in the future - hands down one of the better vendors I have worked with. Thank you!

Media industry client

3/3

What a fantastic team! I really appreciate their responsiveness and collaboration. Team was wonderful in scoping / budgeting the project and an absolute joy in planning and executing the project! Thank you!

Leader in media industry

1/3

Great job from the team! Appreciate the team's flexibility and meeting timing expectations! Also great job preparing for the presentation! 

Top retailer

2/3

It's hard to compare your insights to others because your research methodology is so unique. I really enjoy working with the EyeSee team and have deeply appreciated the continued partnership with all of you.

Microsoft Corporation

3/3

All EyeSee team has been amazingly responsive and helpful, especially given all of the back and forth from other areas. All team is fabulous, and I would work with them again in a heartbeat!

The Simply Good Foods

case studies
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4 key questions for building a winning Retail Media mindset
After the major disruption in global advertising and marketing caused by social media and search engines, it seems Retail Media is ushering in yet another big wave of change. How do we know this?
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