In this conversation, EyeSee and Jason Chebib of 180 New York agency (formerly VP at Diageo) will shed light on what should a research supplier/client relationship look like in 2021 – from both the client and agency side, what is it that you are looking for in a vendor or consultant?

With so many technologies, buzzwords, and shiny new promises about what research can do, both big and small players compete for a chance to deliver the best insights to drive business decision-making and strategy. We wondered what should a 2.0 Research Agency look like – what are the things we should live up to, and where do we miss the mark? What kind of thinking, mindset, and approach works best, regardless of the technology we are working with?

Register now to learn about:

• What makes the difference between suppliers: is it speed, quality, flexibility, or something else?
• In which direction will the insights industry potentially evolve
• What is the role insights should play in shaping the strategy of a brand, in a changing brand landscape