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In-context testing for the most
predictive consumer insights

The difference between accurate insights and a missed opportunity lies in in-context testing. Test in the most natural, dynamic, and competitive environment to ensure actionable insights.

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Focus on high precision – optimizing to success

A mix of behavioral & conventional methods

Tap into the most predictive insights with the proprietary online approach for all communication, e-commerce, and product development research questions.

Context testing in realistic environments

Opt for in-context studies in simulated social media feeds, stores, and websites for agility and cost-effectiveness. These tests predict consumer behavior up to 4 times better than surveys alone.

Global & scalable expertise

Leverage cross-industry know-how of our insights, business, and data experts who conduct studies in 40+ countries worldwide.

A mix of behavioral & conventional methods

Tap into the most predictive insights with the proprietary online approach for all communication, e-commerce, and product development research questions.

Context testing in realistic environments

Opt for in-context studies in simulated social media feeds, stores, and websites for agility and cost-effectiveness. These tests predict consumer behavior up to 4 times better than surveys alone.