Join EyeSee for an insightful conversation with Krista Bradley, Sr. Market Research Mgr, Research+Insights at Microsoft, on distributing behavioral insights past the initial presentation to stakeholders and approaching complex online Path to purchase studies.Join the IIeX Behavior event on July 22, and learn how:
- To prepare for and design a global behavioral study that extracts insights on local markets and high-level strategies, taking market specificities into account across time
- Ensuring insights are correctly digested and reused in multiple different occasions and formats
- Why behavioral data is essential and perfectly complemented by data from other studies
When? 1:15 PM – 1:45 PM EDT / 7:15 PM – 7:45 PM CEST
Speakers:
Krista Bradley, Sr. Market Research Manager, Research+Insights, Microsoft
Heather Graham, Business Development Director, EyeSee
Host:
Sanja Copic, Content strategist, EyeSee