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Virtual Shopping
Use proprietary, state-of-the-art virtual replicas to enable a realistic shopper experience with the highest correlation with actual in-store behavior.
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Study shopper in-context behavior to know:
Which products will be browsed and considered?
Which products will be purchased off the shelf?
How do consumers behave in front of the shelf?
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Remote testing
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In the convenience of respondents’ natural environment
Trained on 11.05 milion eye-gaze data points
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Precise and insightful
Highly predictive
Combine Virtual Shopping for in-depth insights with:
Leverage Virtual Shopping across categories by testing:
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Innovation
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case studies
Tap into behavioral insights perspectives and case studies
Virtual shopping: Why some categories are leaders in the green change and how to become one
Why do consumers opt to buy some products more than others – especially in the arena of sustainable alternatives?
Blog
Virtual shopping – the why and the how
Complex environments like stores have elements competing for customers’ attention. Therefore, it is no surprise that many traditional research...
Blog
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Use Virtual shopping to ensure you know what drives shoppers to buy in stores.
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Available for collaboration
How can we help?
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